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Customer Events Pixel Code

If your Shopify version supports web pixels go to “Settings -> Customer events” and click the “Add custom pixel”. Give the new pixel a name like “Videowise Pixel” and add the following pixel code:
Customer Events Pixel Code
// VIDEOWISE TRACKING PIXEL
const PIXEL_VERSION = "1.7";
const UID_COOKIE_NAME = "reeview_uid";
const CAMPAIGN_COOKIE_NAME = "reeview_campaign";
const LS_COOKIE_NAME = "reeview_lsid";
const REFERRAL_COOKIE_NAME = "reeview_referral";
const WIDGET_EXPERIMENT_COOKIE_NAME = "REEVIEW_SESSION";

function setSessionCookie(name, value) {
  document.cookie = `${name}=${value}; path=/`;
}
function getCookie(name) {
  let cookieArr = document.cookie.split(";");
  for (let i = 0; i < cookieArr.length; i++) {
    let cookiePair = cookieArr[i].split("=");
    if (name === cookiePair[0].trim()) {
      return decodeURIComponent(cookiePair[1]);
    }
  }
  return null;
}

function deleteCookie(name) {
  document.cookie = name + "=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;";
}

function objectToQueryString(obj) {
  let result = "";
  const keys = Object.keys(obj);
  for (let i = 0; i < keys.length; i++) {
    const key = keys[i];
    result += `${key}=${obj[key]}`;
    if (i < keys.length - 1) {
      result += "&";
    }
  }
  return result;
}

const getDeviceType = () => {
  const size = 1024;
  const isDesktop = window.screen.width > size;
  return isDesktop ? "DESKTOP" : "MOBILE";
};

function VW(orderId, orderTotal, orderCurrency, orderItems, shop) {
  if (getCookie(UID_COOKIE_NAME) && shop && orderId && orderTotal) {
    const params = {
      uid: getCookie(UID_COOKIE_NAME),
      deviceType: getDeviceType(),
      orderId,
      shop,
      checkout_type: "SHOPIFY",
      order_total: orderTotal,
      currency: orderCurrency,
      order_items: orderItems,
      campaignId: getCookie(CAMPAIGN_COOKIE_NAME),
      lsId: getCookie(LS_COOKIE_NAME),
      clientTs: new Date().toISOString(),
      experiment: getCookie(WIDGET_EXPERIMENT_COOKIE_NAME),
      referral: getCookie(REFERRAL_COOKIE_NAME),
    };
    const trackingUrl = `https://api.videowise.com/tracking/pixel?${objectToQueryString(
      params
    )}`;
    fetch(trackingUrl).then((res) => {
      console.log(
        `Videowise pixel -- order -- (version: ${PIXEL_VERSION}) executed correctly`
      );
      deleteCookie(CAMPAIGN_COOKIE_NAME);
    });
  }
}

analytics.subscribe("checkout_completed", (event) => {
  const checkout = event.data.checkout;
  VW(
    checkout.order.id,
    checkout.totalPrice.amount,
    checkout.currencyCode,
    checkout.lineItems.length,
    event.context.window.location.host
  );
});

analytics.subscribe("product_added_to_cart", (event) => {
  const productRefId = event.data.cartLine.merchandise.product.id;
  const shop = event.context.window.location.host;
  const referral = getCookie(REFERRAL_COOKIE_NAME);

  if (!referral) return; //

  const params = {
    uid: getCookie(UID_COOKIE_NAME),
    deviceType: getDeviceType(),
    shop,
    campaignId: getCookie(CAMPAIGN_COOKIE_NAME),
    lsId: getCookie(LS_COOKIE_NAME),
    clientTs: new Date().toISOString(),
    experiment: getCookie(WIDGET_EXPERIMENT_COOKIE_NAME),
    referral: referral,
    productRefId: productRefId,
  };
  const trackingUrl = `https://api.videowise.com/tracking/cart/pixel?${objectToQueryString(
    params
  )}`;
  fetch(trackingUrl).then((res) => {
    console.log(
      `Videowise pixel -- cart -- (version: ${PIXEL_VERSION}) executed correctly`
    );
  });
});

analytics.subscribe("page_viewed", (event) => {
  if (!event.context.window.location.search.includes("videowise_campaign_id")) {
    console.log("Videowise no campaign cookie detected");
    return;
  }
  const vars = new URLSearchParams(event.context.window.location.search);
  const campaignId = vars.get("videowise_campaign_id");
  if (campaignId) {
    setSessionCookie(CAMPAIGN_COOKIE_NAME, campaignId);
  }
});
You don’t need to create a custom pixel if the Videowise Pixel was automatically created and shows as “Connected”

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Checkout Page Pixel Code

If your Shopify version does not support web pixels, you have to add the following code in the “Settings -> Checkout -> Order status page”
If your Shopify store uses a headless theme, you should execute the pixel code after the orderCreate mutation.
Order status / Headless implementation pixel code
<!--VIDEOWISE TRACKING PIXEL-->
<script>
  (function (orderId, orderTotal, orderCurrency, orderItems, shop) {
    const PIXEL_VERSION = "1.7";
    const UID_COOKIE_NAME = "reeview_uid";
    const CAMPAIGN_COOKIE_NAME = "reeview_campaign";
    const LS_COOKIE_NAME = "reeview_lsid";
    const WIDGET_EXPERIMENT_COOKIE_NAME = "REEVIEW_SESSION";
    const REFERRAL_COOKIE_NAME = "reeview_referral";

    const setSessionCookie = (name, value) => {
      document.cookie = `${name}=${value}; path=/`;
    };

    const getCookie = (name) => {
      let cookieArr = document.cookie.split(";");
      for (let i = 0; i < cookieArr.length; i++) {
        let cookiePair = cookieArr[i].split("=");
        if (name === cookiePair[0].trim()) {
          return decodeURIComponent(cookiePair[1]);
        }
      }
      return null;
    };

    const deleteCookie = (name) => {
      document.cookie =
        name + "=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;";
    };

    const objectToQueryString = (obj) => {
      let result = "";
      const keys = Object.keys(obj);
      for (let i = 0; i < keys.length; i++) {
        const key = keys[i];
        result += `${key}=${obj[key]}`;
        if (i < keys.length - 1) {
          result += "&";
        }
      }
      return result;
    };

    const VW = (orderId, orderTotal, orderCurrency, orderItems, shop) => {
      const getDeviceType = () => {
        const size = 1024;
        const isDesktop = window.screen.width > size;
        return isDesktop ? "DESKTOP" : "MOBILE";
      };

      if (getCookie(UID_COOKIE_NAME) && shop && orderId && orderTotal) {
        const params = {
          uid: getCookie(UID_COOKIE_NAME),
          deviceType: getDeviceType(),
          orderId,
          shop,
          checkout_type: "SHOPIFY",
          order_total: orderTotal,
          currency: orderCurrency,
          order_items: orderItems,
          campaignId: getCookie(CAMPAIGN_COOKIE_NAME),
          lsId: getCookie(LS_COOKIE_NAME),
          clientTs: new Date().toISOString(),
          experiment: getCookie(WIDGET_EXPERIMENT_COOKIE_NAME),
          referral: getCookie(REFERRAL_COOKIE_NAME),
        };
        const trackingUrl = `https://api.videowise.com/tracking/pixel?${objectToQueryString(
          params
        )}`;
        fetch(trackingUrl).then((res) => {
          console.log(
            `Videowise pixel -- cart -- (version: ${PIXEL_VERSION}) executed correctly`
          );
        });
      }
    };

    VW(orderId, orderTotal, orderCurrency, orderItems, shop);
  })(orderId, orderTotal, orderCurrency, orderItems, shop);
</script>
Make sure that the variables needed for the pixel are set correctly, before the function is invoked.orderId (String): your order idorderTotal (Number): the total order amount, including taxes and shipping (for Shopify stores, the order total should be divided by 100)orderCurrency (String): the order currency, 3 letters ISO code (USD,GBP,JPY,etc)orderItems (Number): number of items in the ordershop (String): your shops domain (mystore.myshopify.com)